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On Catford\u0027s Model of Translation Image
Journal article

On Catford's Model of Translation

The linguistic approach to translation has aroused interest among translation theorists and language researchers. As one of the very first pioneers of the linguistic model, J.C. Catford, in his volume A Linguistic Theory of Translation[2], [3] attempts to bring new lens into the nature of translation by looking at different aspects of translation, and by providing a model to analyse what is involved in the act of translating. In his view, translation is ‘the replacement of textual material in one language by equivalent textual material in another language' [2, 100]. Catfordian linguistic model analyses language as communication operating functionally in context, basing on different levels and ranks. Catford also distinguishes between formal correspondence and textual equivalence, and identifies deviations from formal correspondents for equivalence in translation as shift. This paper gives a critical evaluation of Catford's linguistic model of translationusing bi-lingual data with source text-target text pairs being analysed to show the relevance of Catford's model.
Artificial Intelligence in Education: Opportunities and Challenges to the Future of Instructing and Studying at University Image
Journal article

Artificial Intelligence in Education: Opportunities and Challenges to the Future of Instructing and Studying at University

Artificial Intelligence (AI) has been exploding and is likely to change all aspects of human life. In education, AI is creating new teaching and learning methods that are being tested in many conditions and in many countries with different levels of development leading to different results. This article is aimed at analyzing opportunities, challenges and future impacts of AI on teaching and learning at universities around the world in general. Firstly, the positive changes that AI brings to education are analyzed in the paper. Next, the article presents challenges and difficulties encountered in applying AI in higher education as well as proposing some major solutions to those difficulties.
The Impact of Viral Video on Consumers\u0027 Attitude: A Study on Social Networks Image
The Impact of Viral Video on Consumers\u0027 Attitude: A Study on Social Networks Image
Journal article

The Impact of Viral Video on Consumers' Attitude: A Study on Social Networks

Hikikomori, A Phenomenon of Social Withdrawal of Japanese Young Generation Image
Hikikomori, A Phenomenon of Social Withdrawal of Japanese Young Generation Image
Journal article

Hikikomori, A Phenomenon of Social Withdrawal of Japanese Young Generation

E\u002Dsatisfaction and Continuance Intention to Use Mobile Food Ordering Applications: A Case Study in Ho Chi Minh City Image
E\u002Dsatisfaction and Continuance Intention to Use Mobile Food Ordering Applications: A Case Study in Ho Chi Minh City Image
Journal article

E-satisfaction and Continuance Intention to Use Mobile Food Ordering Applications: A Case Study in Ho Chi Minh City

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The Rip Current Hazard Along the Coastline of Da Nang Image
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The Rip Current Hazard Along the Coastline of Da Nang

Rip currents are found along most coastlines. Drowning from rip currents is a major hazard on beaches, but little data is available to support the development of mitigating study programs. Rip currents are a natural hazard along coastline of Da Nang. This paper studies the Rip current hazard along the coastline of Da Nang. Rip current speeds and wave height are calculated by Mike Couple model. From the results of the calculation by model combined with the actual survey, the authors have identified the hazard levels of Rip currents along coastline of Da Nang. The results show 04 levels of Rip current hazards: none, low, medium and high. Hazards on the beaches of Da Nang Gulf are none in the summer, from none to medium in the winter. Hazards on Hoang Sa - Truong Sa beaches are from none to low in the summer, from low to high in the winter.
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